Sleep is for the weak. If it’s not making money, it’s just a hobby. Hustle. Hustle. Hustle. Our culture has become a place where rest is categorized with laziness. And therefore anything that we do for joy and peace instead of production is ruled unessential. As we come to terms with this mentality we’re […]
Is there anything harder than starting? You have an idea in your head. Probably LOTS of ideas. You want to build a personal brand that supports your business, but you feel paralyzed about where to start. You’ve been watching other people step out to share more of themselves, establish themselves as industry leaders, and […]
When you hear the word networking, what do you think of? A smarmy character handing you a business card at a conference? An awkward mixer with strangers? (We’ll take a double vodka soda for those ones please.) A forced comment on an influencer’s post? Networking feels… ick, sometimes. Right? Or at least our perception of […]
In business, there are always catchy little phrases meant to motivate or guide new business owners towards “success.” Grab the low-hanging fruit. Think outside the box. Failure is not an option. Supersize it. Okay, that last one was just because we’re hungry. You get the idea though. Most of these are old and tired, but […]
This week has been a reckoning. We’ve intentionally paused our content here to listen, learn, and allow space. The truth is that we’re a budding brand, but advocacy has always been an important part of who we are and who we hope to be. This week has given us a gift that we […]
3 Reasons Giving Back Should Be a Part of Your Brand Branding is multi-faceted. It’s everything from a customer’s first digital interaction with your company to your packaging when their product arrives, to the on boarding email they get when they sign up for your services. It’s your identity, your ethos, and your essence, […]
How Being Our Own Client Helped Us Launch Our Brand When Elly and Nora Creative launched, it was an exciting and terrifying time. There was an overwhelming learning curve, big investments to make, and structures to define. However, the one thing we were thrilled not to have to outsource was our brand, content, and website. […]
Moving Past the Dressing Room Selfie: Why Personal Branding Should Matter to Performers I’ve had the pleasure of building my career in creative spaces. I minored in theatre only after I realized I didn’t want to perform as a carer and thus changed my major to mass communications. I spent a great deal of time […]
This is a busy time of year for us all. No matter which holiday you celebrate and how, this season is full of hustle and bustle as they put it. There are seemingly endless cookie exchanges, school performances, and company parties. It’s all supposed to give us a feeling of merriment and joy, but sometimes […]
Holiday cards are a valued tradition this time of year. Since much of our communications are done digitally, this physical touchpoint is a great way to foster relationships as a family or as a business. However, there are common grammar mistakes that show up on cards every year, which can be a poor reflection of […]