
Why Even Small Businesses Need to Invest in Building a Quality Brand
All marketing tactics are created from the foundation of a solid brand. Without one, businesses are always going to be on shaky ground. They’ll always be spinning in circles, rewriting their copy, and never gaining any real traction. But most believe that quality branding is outside of their reach. They think that they’re not ready. However, brands are iterative and should grow and evolve with the company. That means you have permission to start now. […]