Hire A Publicist

The Evolution of Publicity

“It’s not what you know, it’s who you know.”    “Let’s settle this over drinks.”   “We’ll discuss it on the golf course.”    These feel like such an old school, Mad Men-esque, ways of doing business, but for a long time, this is how publicity worked. It was a small group of people (mostly […]

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personal branding and corporate branding expert

Personal Branding vs. Corporate Branding

  Some people naturally show up, front and center, in their brand. Others prefer pushing their business and their products to the forefront. Neither is right or wrong. What we’re talking about is the difference between personal branding and corporate branding. And if you’re contemplating which fits you and your business best, it’s important to […]

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